{"id":1865,"date":"2011-01-11T10:32:37","date_gmt":"2011-01-11T15:32:37","guid":{"rendered":"https:\/\/www.bloomsbythebox.com\/blog\/?p=1865"},"modified":"2025-09-29T10:17:32","modified_gmt":"2025-09-29T15:17:32","slug":"vday-fundraising-flowers","status":"publish","type":"post","link":"https:\/\/www.bloomsbythebox.com\/blog\/fundraising-ideas\/vday-fundraising-flowers\/","title":{"rendered":"V-Day Fundraising with Flowers"},"content":{"rendered":"<p><a href=\"https:\/\/www.bloomsbythebox.com\/blog\/fundraising\/vday-fundraising-flowers\/attachment\/rose-freedom\/\" rel=\"attachment wp-att-1867\"><img decoding=\"async\" class=\"alignleft size-full wp-image-1867\" title=\"Rose Freedom\" src=\"https:\/\/www.bloomsbythebox.com\/blog\/wp-content\/uploads\/2011\/01\/Rose-Freedom.jpg\" alt=\"red rose\" width=\"265\" height=\"276\" \/><\/a>Since the holidays are over, the wholesale flower market is gearing up for their biggest day of the year. <a href=\"https:\/\/www.bloomsbythebox.com\/pub\/showvariety.cfm?categoryid=122\">Valentine\u2019s Day<\/a> is the high holy day for growers, wholesalers, and of course flower retailers. This one day can make or break the year. Rose growers have been working for months to ensure the production of red roses to peak the first 2 weeks of February.<\/p>\n<p>But along with all the retailers, thousands of organizations take advantage\u00a0of the huge V-Day demand for\u00a0flowers by\u00a0running fundraising flower sales.\u00a0Everybody from the local fire department to the school PTO gets in the action because the demand is high and the profits can be substantial.<\/p>\n<p>So how exactly do they go about it?\u00a0There are 2 essential decisions to be made which determine the rest of the process.<\/p>\n<p><em>Question 1:<\/em><\/p>\n<p><em>Will we PRE-SELL flower arrangements in the months\u00a0or weeks before V-Day or will we sell them on-the-fly during the week leading up to the big day?<\/em><\/p>\n<p>If you have an existing \u00a0customer base and can take orders in advance, you remove all the risk and speculation. You need to determine the options you will offer for flowers,\u00a0determine your costs and selling prices, and then place an order with a wholesaler for exactly what you have sold.\u00a0The only downside to this approach is that you must get this all planned out 4-6 weeks in advance and get your order in before your wholesaler&#8217;s deadline.\u00a0Many wholesalers stop taking orders the third week of January!<\/p>\n<p>Alternatively, if you plan to sell the flowers during the week before you will need to estimate your demand.\u00a0This can be easy if you have a history of selling to rely on.\u00a0 Otherwise you will have to join the rest of the flower world and speculate on how much you will need.\u00a0Keeping your offerings simple will reduce your exposure.\u00a0If you intend to sell to younger people, consider selling carnations as they are much easier to handle and less expensive.\u00a0 If the traffic is higher up the economic scale, plan to offer higher priced red and rainbow color roses.\u00a0 <strong>Keep in mind that red roses are the most expensive and in highest demand for Valentine&#8217;s Day<\/strong>.<\/p>\n<p><em>Question 2:<\/em><\/p>\n<p><em>Do we want to sell pre-assembled arrangements?\u00a0 or\u00a0purchase bulk flowers that need to be\u00a0arranged in advance by our organization? or will we sell loose flowers that\u00a0our customers\u00a0can arrange themselves?\u00a0<img decoding=\"async\" title=\"rosepacks\" src=\"https:\/\/www.bloomsbythebox.com\/blog\/wp-content\/uploads\/2010\/01\/rosepacks.gif\" alt=\"rosepacks\" width=\"500\" height=\"376\" \/><\/em><\/p>\n<p>If you have the time and manpower, you can make higher profits by purchasing the flowers, fillers, greens, and sleeves\u00a0in bulk.\u00a0Roses typically come in boxes of 100-200 depending on the size.\u00a0<a href=\"https:\/\/www.bloomsbythebox.com\/pub\/orderflowers.cfm?categoryid=122&amp;productid=1148\">Carnations<\/a> often come in boxes of 350 and the greens and fillers can be bought by the bunch.\u00a0You need to have the items arrive a day or two before you plan to sell them so they can be arranged.\u00a0Also you will need to have buckets and a cool place to hydrate and store the flowers once they have been arranged.\u00a0Most groups will assemble 2 or 3 different bouquet options to target several price points.\u00a0These could range from a single red rose on up to a full dozen.<\/p>\n<p>Finally, if you have the right venue that will allow on-the-fly sales a few days leading into V-Day,\u00a0 a fantastic option is to create a &#8220;build your own&#8221; flower market.\u00a0The flowers of various types and colors are displayed in buckets and sold by the stem.\u00a0A customer can then build a unique bouquet\u00a0for the price they want.\u00a0This works great in high traffic areas like malls and shopping centers.\u00a0After the customer selects the flowers, the seller adds a stem of leather leaf fern, a stem of Gyp, and wraps them in a cello sleeve.<\/p>\n<p>So which ever way you go \u00a0start the planning\u00a0for your fundraiser NOW! With profit margins averaging 100 to 200 percent, the potential\u00a0for success is real!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since the holidays are over, the wholesale flower market is gearing up for their biggest day of the year. Valentine\u2019s Day is the high holy day for growers, wholesalers, and of course flower retailers. This one day can make or break the year. Rose growers have been working for months to ensure the production of [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":1867,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[15],"tags":[1033],"class_list":["post-1865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fundraising-ideas","tag-fundraising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>V-Day Fundraising with Flowers - Blooms By The Box<\/title>\n<meta name=\"description\" content=\"Since the holidays are over, the wholesale flower market is gearing up for their biggest day of the year. Valentine\u2019s Day is the high holy day for\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bloomsbythebox.com\/blog\/fundraising-ideas\/vday-fundraising-flowers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V-Day Fundraising with Flowers\" \/>\n<meta property=\"og:description\" content=\"Since the holidays are over, the wholesale flower market is gearing up for their biggest day of the year. Valentine\u2019s Day is the high holy day for\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bloomsbythebox.com\/blog\/fundraising-ideas\/vday-fundraising-flowers\/\" \/>\n<meta property=\"og:site_name\" content=\"Budget Friendly Beauty\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Bloomsbythebox\/\" \/>\n<meta property=\"article:published_time\" content=\"2011-01-11T15:32:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-29T15:17:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bloomsbythebox.com\/blog\/wp-content\/uploads\/2011\/01\/Rose-Freedom.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Danielle K. Gonzalez\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Danielle K. Gonzalez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bloomsbythebox.com\\\/blog\\\/fundraising-ideas\\\/vday-fundraising-flowers\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bloomsbythebox.com\\\/blog\\\/fundraising-ideas\\\/vday-fundraising-flowers\\\/\"},\"author\":{\"name\":\"Danielle K. 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